The first French brand to offer sustainable maternity fashion to wear before, during and after pregnancy.
According to their eco-responsible approach, Jolibump proposes timeless and comfortable clothing with feminine shapes and high-end eco-responsible fabrics with perfect cuts, thought to flatter every silhouette.
Jolibump is also a committed community, and content diffused through an innovative media: the New Chapter podcast. Jolibump has been created in September 2016 by Marie Boyer-Aubert.
The brand was born after her first pregnancy. Her body was changing, and she could not find clothes fitting her style, sustainable and eco-responsible, that she could also wear after pregnancy. After giving birth, she discovered her postpartum body, and it helped her confirm the idea that she needed clothes that adapt to her changing body curves and not the reverse. This is how Jolibump was born, to accompany women through their whole maternity journey, during pregnancy, postpartum, and very long after.
Sustainable fashion is at the heart of our approach.
Jolibump designs their items in France and production is local and European. Their fabrics are made from natural (cotton, linen) or eco-responsible fibres (Tencel, Modal, lyocell), and they are produced in Europe (France or Portugal). All their fabrics are Oe- ko-Tex certified or organic. Since the beginning, Jolibump works directly with family workshops that have carefully been chosen and with whom they love to work with.
They are committed to women.